The city of Alcobendas enjoys a privileged geographical location (with direct access to Madrid International Airport, the IFEMA Trade Fair Centre, and just 10 minutes from the city center), with an extensive and efficient public transport service, and a business network comprised of more than 16,000 economic activities (500 of them multinational). It offers a wide range of facilities for holding trade fairs and conferences, as well as a network of high-quality hotels and restaurants. All of this makes it a development center for the business tourism sector.
It hosts a large number of national and international sporting competitions, and its cultural offerings are highly attractive and varied throughout the year, with interesting and original themed museums, as well as theme parks and green areas.
Alcobendas is positioned as a unique destination for business, MICE, sports, and culture, and as an interesting destination for attracting visitors and enjoying its residents.
Since 2019, it has been a member of the Smart Tourism Destinations Network and is the first city in the Community of Madrid to have a Segittur Diagnostic Report. Since 2022, it has had a Master Plan for Tourism Actions, aligned with the city's strategic plans and consistent with the principles of sustainability, the SDGs, and the 2030 Agenda.
The Hampton by Hilton Alcobendas Madrid hotel, located at exit 17 of the A-1 motorway, less than a 10-minute walk from the Plaza Norte 2 Shopping Center and next to the European University of Madrid, has 138 rooms, free high-speed Wi-Fi, a lobby bar, a breakfast buffet, a gym, private parking, and a seasonal outdoor pool and terrace. It also features an open-plan, naturally lit meeting space of over 100 square meters with capacity for up to 80 attendees, which can be divided into four subcommittee rooms.